Hoboken
(Headquarters)
(Headquarters)
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thescoop [at} stitchmktg.com
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TudiBoo was a Men's and Women's clothing boutique in Charlotte
NC that was instrumental in raising the bar for fashion in the city. An
eclectic mix of designers with a store build-out to match, the
boutique quickly became the go-to resource for apparel, house and
dog.
Objective:
Create and execute an integrated marketing communications
strategy to secure and support an authority status.
Results:
Designed and developed an ecommerce website that reflected
brand as well as created an additional revenue stream not
previously tapped. Print advertising in local publications and media
relations campaigns (noted national publications like Lucky
Magazine and Nylon) increased awareness and facilitated new
sales. Events such as fashion shows, art gallery crawls and in-store
style workshops garnered an average of $3000 in sales each time.
Services:
NC that was instrumental in raising the bar for fashion in the city. An
eclectic mix of designers with a store build-out to match, the
boutique quickly became the go-to resource for apparel, house and
dog.
Objective:
Create and execute an integrated marketing communications
strategy to secure and support an authority status.
Results:
Designed and developed an ecommerce website that reflected
brand as well as created an additional revenue stream not
previously tapped. Print advertising in local publications and media
relations campaigns (noted national publications like Lucky
Magazine and Nylon) increased awareness and facilitated new
sales. Events such as fashion shows, art gallery crawls and in-store
style workshops garnered an average of $3000 in sales each time.
Services:
- Web Design
- Print Advertising
- Media Relations
- Event Production
Other Projects
TudiBoo Boutique
