Hoboken
(Headquarters)
(Headquarters)
Contact
thescoop [at} stitchmktg.com
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Air Studios Boutique and it's sister shoe boutique Platform are
institutions in their hometown of Hoboken NJ. The owners have run
the operations of these fashion forward landmarks since the
beginning over ten years. With their commitment to fashion and
culture, they began to design their own line and have had great
success with it.
Objective:
Air Studios/Platform came to Stitch Marketing for a complete
redesign of their websites and to incorporate integrated digital
marketing into their overall communications strategy.
Results:
We custom designed and developed with brand integrity in mind
and to have them seamlessly navigate between each other. The
design and user experience are intentionally over simplified to
support the brands' image and personality. We incorporated an
ecommerce component, a social sharing ability, and a blog to
support their position on culture and events in the area. Our SEO
strategy has placed them in the top pages for their keywords within
the local & regional community while the ongoing inbound link
campaign will secure greater influence in regional SERP
placement. Google Analytics and SproutSocial data collection has
and will continue to allow us to interpret and manage the sites'
performance as well as chatter in the social community.
Services:
institutions in their hometown of Hoboken NJ. The owners have run
the operations of these fashion forward landmarks since the
beginning over ten years. With their commitment to fashion and
culture, they began to design their own line and have had great
success with it.
Objective:
Air Studios/Platform came to Stitch Marketing for a complete
redesign of their websites and to incorporate integrated digital
marketing into their overall communications strategy.
Results:
We custom designed and developed with brand integrity in mind
and to have them seamlessly navigate between each other. The
design and user experience are intentionally over simplified to
support the brands' image and personality. We incorporated an
ecommerce component, a social sharing ability, and a blog to
support their position on culture and events in the area. Our SEO
strategy has placed them in the top pages for their keywords within
the local & regional community while the ongoing inbound link
campaign will secure greater influence in regional SERP
placement. Google Analytics and SproutSocial data collection has
and will continue to allow us to interpret and manage the sites'
performance as well as chatter in the social community.
Services:
- Web Design
- Search Engine Optimization
- Social Media
- Data & Analysis (Google Analytics & SRM)
- Business Card Design
Other Projects
Air Studios Boutique
and Platform
